About Me

I'm a Salesforce Certified Technical Architect with 20+ Salesforce certifications and over a decade on the platform. I focus on enterprise Salesforce implementations: the large, complex programs where the architecture decides whether delivery succeeds.

What I do

I own the technical side of enterprise Salesforce programs:

• Solution architecture across clouds and surrounding systems
• Technical design & architecture of the platform and custom build
• Integration architecture between Salesforce and the wider landscape
• CI/CD & DevOps architecture for the delivery lifecycle
• Data model & system landscape evaluation
• Salesforce product implementation & delivery

Community

I speak at Salesforce user groups and community events regularly. Recent talks:

• NL Architect Group - Generative AI for Architects
• LT Business Users & Admin Group - Einstein AI and Einstein GPT
• XK User Group - Navigating Salesforce Success
• NL User Group - Overview of Einstein AI and Einstein GPT Features